The graphic design industry has come a long way today. Now the designers can materialize their ideas much faster and with more accuracy as they have access to advanced software programs that are able to simplify the complex aspects of the line of work that graphic design is. However, if we are to cover the latest tech-based trends in the industry today, then the following are sure to make it to the list:
With immersive technologies like augmented reality and virtual reality that are able to provide interactive opportunities to the users, physical immersion is becoming an important part of modern graphic design.
Virtual reality has already started to gain popularity in the video game space as Sony which is one of the top game developers and publishers in the world today is liberally pouring funds into its VR line of products (hardware and software). However, even more, immersive experiences are now being created by creative minds around the world. For instance, Misapplied Sciences demonstrated a display technology called Parallel Reality i.e. PR not much long ago which allows different people to see different things even as they look at the same screen. What’s even more surprising is that it works without the users equipping specialized hardware like high-tech headsets or goggles, etc.
Artificial Intelligence has become one of the most popular buzzwords in the IT industry today. Many businesses are using services that help them create their custom AI algorithms, which improve the productivity of the business. There are many companies like Brain Cradle that offer these services to their customers.
However, its impact can also be observed in the graphic design industry. For instance, Tailor Brands is a leading platform in logo design space that allows the users to create unique and professional-quality logos in just a few minutes by understanding their requirements and creating the designs by putting together different components viz. brand name, icon, fonts, and colors in perfect order. The service uses AI technology to analyze the inputs given by the users and automates the design work for faster results.
3D printing may have got off to a slow start, but it’s going to play a big role in our lives in the near future. For instance, the healthcare industry will be able to increase life expectancy to a huge extent by 3D printing human organs, blood vessels, tissues, etc. In the same way, the manufacturing sector will be able to reduce costs and boost revenue by switching to additive manufacturing.
As the demand for 3D printing services will increase, so will be of skilled and experienced graphic designers who can create complex 3D print files or STL files on-demand.
As careers in the graphic design industry have evolved and appreciation in the area increased, the industry is today evolving on many levels. However, the truth is that technology has become a key driving force behind the same and we can only expect more opportunities and avenues to explore as we move ahead.